Humminbird ICE-55 Six Color Flasher with LCD

Humminbird is taking ice fishing out of the ice age with the new ICE Series. Combining trusted flasher technology with innovative features, the ICE Series puts all the information you need right at your fingertips. Extreme-temperature LCD technology instantly finds and report the lake bottom, setting the flasher scale automatically--no guesswork involved. Fully adjustable zoom lets you see any part of the water column in full detail. Add a Dual Beam sonar and customizable target line and you have the hottest thing on the ice. There is no question: Humminbird's ICE Series flasher is simply, clearly, better.